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for KING & COUNTRY
Gets Real

by Sarah Hartland , pureflix.com

  Lighting, stage managing, background vocals, and singing in a duo of their own, Joel and Luke Smallbone have been in the music industry for most of their lives. On the road with their older sister, Rebecca St. James, a Christian pop star in her own right, these brothers "fell in love with music." Now, years later, the two of them are better known as For King and Country, a Grammy-award winning pop duo that has topped both Christian and secular charts.

  And now, they have struck gold as the Recording Industry Association of America has certified the group's current album, "Run Wild. Live Free. Love Strong," gold, signifying sales of 500,000 albums. In addition, for KING & COUNTRY's smash single, "The Proof Of Your Love," from the band's debut album, "Crave," and "Fix My Eyes," the crossover hit and first single from "Run Wild. Live Free. Love Strong," were also certified gold by the RIAA.
  for KING & COUNTRY is the only artist in Christian music to receive both a gold album and two gold single certifications from the RIAA this year, and is the most-awarded act overall in the genre (since their 2014 release), having garnered two Grammy Awards, eight K-LOVE Fan Awards and two GMA Dove Awards. These new RIAA gold certifications mark the first time since the band's inception that it's had an album or a song reach the gold sales mark.
  "O God Forgive Us," featuring KB is currently #14 on Billboard's Contemporary Christian Music charts.
  "To all our supporters who have not only become dear friends, but have inspired and cheered us on along the way, we're thanking God for each of you. And we cannot wait to share some new music with you - it's coming!" Joel and Luke said.

  But success didn't come overnight for these brothers. Their journey, like their music, is surprising and inspiring. Joel Smallbone spoke with Pure Flix Insider recently about not only For King and Country's successes, but the failures that built them:

Family, Failure and Success

 For the Smallbones, music can truly be described as "a family affair." Father David Smallbone served as his daughter, Rebecca St. James' manager, and Joel laughed as he told Pure Flix Insider,

 The big joke was that Dad needed cheap labor, so he had five teenage sons. He put us all to work as the road crew. I did stage managing and background vocals and some of the other brothers did lighting...and that's really when we fell in love with music...Where we learned the craft of it.

  The lessons didn't end at logistics, though. Joel explained that there was an especially important lesson these brothers learned from growing up in a musical family. He said, "It's also when we saw the fickleness of success and how one minute you can be the greatest thing ever, and then the next minute people move on. And so I think it actually really created a nice platform so to speak for Luke and I coming into this."

  In fact, Joel attributes For King and Country's success to the failures that came before, and more importantly, what those failures taught them about family and purpose:

  As failure does, it pulled Luke and me together. We are now in our 12th year of music together, and only five of those have been successful, starting from when we released our first record. We were in a group for six years prior to that and we had a lot of failure...

  It's easier to remain faithful and vigilant when you're failing because it usually pulls you closer to the people you love. Failure teaches you to get back up again and try harder. Success on the other hand, tells you things like, 'Well, you've really done it now. Aren't you special?' and 'You don't really need them; you're kind of good on your own.' Success tells you this other monologue that can be frightful and dangerous.

  No one's ever immune to the struggles of success, but I think we have been able to navigate it.

  The importance of family, the support of their wives, and an eye on the eternal are what the Smallbone brothers credit with keeping them grounded.

Christians Who Are Artists Vs.
Christian Artists

  For King and Country has enjoyed great successes on Billboard's Christian Songs Chart, and if you're a fan of Christian music, you've probably heard their songs your local Christian station. But beyond their success in the Christian market, For King and Country has risen to such popularity that American Songwriter even called them, "Australia's answer to Coldplay."

See for KING & COUNTRY's "O God Forgive Us" Official Music Video - Click Here

See for KING & COUNTRY's live version of "Priceless" as they surprised fan Candace Cameron Bure on "The View" - Click Here

  When asked about finding such success, as a Christian group in a secular market, Joel challenged the label itself, saying, "It depends on if you're talking about 'artists who are Christians' or 'Christian artists.' I think there are two different breeds."

  He explained that For King and Country aims first and foremost to be "honest" with their music:

  You want to write music for people, and you want to be honest about it. So the fact that [our music] has been accepted by a wider audience has been I think for both Luke and me, really exciting.

  We've always set out to just write music that was honest to ourselves, and inherently there were threads that were constant throughout. I remember when we first started writing, our first record, in fact, has two or three break-up songs. At the time I was walking through a pretty hard, long dating relationship. So we've always said, 'Hey let's just write honestly.'

  This "honesty" in For King and Country's lyrics has helped them top not only charts, but hearts. Joel says,

  It's exciting to just to see where the song will go. You know whether it was performing 'Run Wild' on Jimmy Kimmel, or whether it was sitting in a New York hotel room and hearing 'To the Dreamers' as an ad campaign for a sports team...They just end up in these spots. I had no idea... and so it's pretty remarkable.

The Power of Music

 The name "For King and Country," is borrowed from an English battle cry, and is what the Smallbone brothers adopted as their group's mission. It seems especially appropriate given their views on the profound power of music.

 Joel elaborated: I believe that music, both positive and negative, has a spirit attached to it. And it has a way of bypassing the head and going straight to the heart of a human. It can impact people positively, it can spur them on, it can do things that no politician, no pastor, sometimes even no family member can do. But it can also tear people down...

  We get to be a part of this beautiful tapestry of spiritual moments of music that really can unite people from so many different ethnicities and religious beliefs and political positions. It can pull us all together in a remarkable way.

  For King and Country is one of the many bands who performed at Creation Fest (sponsored by Pure Flix) this year.

 To Joel, Creation Fest is more than a week of fun. To him, it is an important time of "taking a stand" that families can enjoy together:

  'Identity' is becoming more important on a spiritual, emotional, and political level. People are really aiming to associate more. You can't end up in this spot as much as you once could. In a sense, I like that. We're being pushed into a place where we are standing up. Not this the middle of the road, cookie cutter, 'I'm just not really having any positions' them are out in the middle of nowhere...the fact that people would carve out a week or weekend to attend with their family and friends feels like a stand to me. It feels like I'm doing this because yes...it's going to be a blast, but also I'm doing this because I want to take a stand.

  And I love that, it's in For King and Country's DNA. To stand up, but with the backdrop of grace and love.

~ from www.pureflix.com ~

 

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FOR KING & COUNTRY
"O God Forgive Us"
(from Run Wild,
Live Free, Love Strong.
Anniversary Edition)



Following their sparkling live release, for KING & COUNTRY returns with a highly anticipated studio record, RUN WILD. LIVE FREE. LOVE STRONG. With their sophomore studio release, the Dove Awards' New Artist Of The Year raise the bar with powerful singles "Fix My Eyes," "It's Not Over Yet," "Long Live The Young At Heart," and others. Deluxe Anniversary Edition includes full content of the original release plus three bonus tracks- "Priceless," "Ceasefire," and "Wholehearted."
2015 Grammy Winner- Best CCM Album
2015 Christian Retailing's Best Award Winner

LUKE SMALLBONE,
JOEL SMALLBONE

"Priceless: She's Worth Fighting For"
 

The "Priceless Movement" has been part of the band for KING & COUNTRY from the beginning, reminding women of their worth and encouraging men to respect and honor them. This novelization of the major motion picture Priceless, created by brothers Joel and Luke Smallbone, tells the story of James Stevens (played by Joel Smallbone), a man thrown into the dark world of human trafficking. Can the love, strength, and faith of a woman change the course of his future? Will he risk his life to rescue her and show how much she's worth fighting for?

FOR KING & COUNTRY
"Crave"


Carrying a name that evokes substance and a sense of purpose, For King & Country make their debut with music that more than lives up to their clever moniker. Enveloping their insightful lyrics in a sea of ear-grabbing melodies, brothers Joel and Luke have forged a distinctive sound that has earned them an enthusiastic fan base as well as the respect of industry professionals. Together, Joel and Luke ignite each other's individual passions to form a unique, distinctive voice that blends into simmering sibling harmony, unrivaled by any other collaborative group to date. For King & Country's debut album, Crave, is a vibrant collection of songs, marked by emotional honesty and a riveting transparency. Includes "The Proof Of Your Love," "Busted Heart."
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