in its fifth decade, Tyscot Records has been repaving its road to
success by introducing young artists and groups that mix praise and
rhythm, often in an attempt to replicate the live worship experience
on compact disc. Anthony Brown and Group TherAPy, Ruth LaOntra,
Casey J, and Bri Babineaux are just a few examples.
The latter two have come to Tyscot through its relationship with starmaker and Atlanta-based pastor Marquis Boone. Boone, referred to by many as the "Berry Gordy of Gospel," finds, grooms, and introduces to the gospel music community fresh-faced artists whose m.o. is the smooth-flowing worship music popular in multicultural churches and especially with younger congregants.
Boone is lead
pastor of the emerging Fresh Start Church in Duluth, GA. In fact, a
group from within his own church, Fresh Start Worship, has a
hit on Billboard's Gospel Music charts, "Mention," from their
Fresh Start Worship cd.
Tyscot's latest release in this mode is The Higher Experience by fellow Atlantan, Kelontae Gavin, another Marquis Boone discovery. It was recorded live in April 2017 at Fresh Start Church.
If you had to guess Gavin's age by listening to The Higher Experience, you might say 28 or 29 because of his confidence singing and ministering to a live audience. But at the time of the recording, he was only eighteen years old.
Gavin's journey started at age 14, when he rendered the late Reverend Paul Jones's conversational ballad "I Won't Complain" in his school cafeteria. His performance was captured on video by a cafeteria worker and uploaded to YouTube, where it garnered more than one million views. The "cafeteria singer" was invited to reprise his performance on the BET television program Joyful Noise, hosted by Tye Tribbett.
Just as he did for Babineaux, another social media sensation from New Orleans, Boone signed the youngster and, at age eighteen, Gavin recorded The Higher Experience, his first full-length live CD.